The Profitmuse Blog

Woohoo! Profitmuse has it’s own blog at last. For those of you that have been following The Profitmart Experiment blog thanks and welcome to my new home. I plan to keep the quality information flowing and I’m looking forward to really creating a blog worth reading.

There has been so much happening in the last month. My head is swimming with ideas and projects. I bought the DealDotCom product today which was actually something I was looking at a couple of weeks ago. It’s a one time membership fee to a site that helps you find hot products. I followed up on one of the leads and it was good enough that I have a new Adwords campaign running for it.

In the next few months I’m planning to add a membership area to the Profitmuse site. I want to create a place where information is available in small digestible packages. I’ve been talking with a lot of people who are interested in internet marketing, but find it overwhelming.

A great instructor named Dennis Vance once told me a story that hits home in this regard.

He was living in the country and had a problem with deer getting into his garden so he built a fence. Unfortunately the fence he built was too low and the deer could jump over it. So he built one a bit higher. The deer learned to jump over that as well so he built a higher one again. This repeated until he realized that he had trained the deer to be high jumpers! If he had started with the highest fence the deer would never have learned to jump over it.

This idea is a perfect analogy to learning and making progress in your internet marketing career. Small achievable goals are essential to building up the confidence to keep going. If someone is presented with a really high fence they won’t feel that they can climb it. It is also important that each goal results in something concrete and rewarding.

The other guiding principle for teaching is:

“education is not about filling a cup, it’s about lighting a fire”.

My job is not to stuff a lot of information down your throat. My job to open that door just wide enough that you can see the other side and get there yourself.

Hang on. It’s going to be a great ride.

mike
:8^)